This bear has fooled consumers to believe honey is cheap. He is cheap because he is not real.
Hiding behind this annoying face is the fact that liquid honey is the 3rd most faked food on the planet -- mostly cut (like drugs) and blended with process sugars and syrups. This is unacceptable. It is pathetic most liquid honey on store shelves does not contain pollen.
In fact, when we first started, we were unable to source clean honeycomb in the U.S. due to widespread pesticide use. Bees fly. Bees pollinate. This also means bees pick things up besides pollen.
There is a bioaccumulation (big word alert) in the wax that we would not even consider selling. Our inability to find clean U.S. comb led to a two-year global search to source the purest honey available. It was not cheap or easy.